1. Information We Collect

Contact & Identity Data - Name, business name, job title, postal address, email, phone number - via forms, sign-ups, demos, emails, phone calls

Lead & CRM Data - Prospects’ names, contact details, demographic fields, purchase history - via CSV uploads, API integrations (e.g., Zapier, HubSpot, GHL)

Usage Data - IP address, browser type, pages visited, time on site, clicks, referring URLs - via automated tracking technologies (cookies, pixels, server logs)

Communication Data - SMS, email, call recordings, chat transcripts processed by our AI agents - via inbound/outbound campaign activity

Payment & Billing Data - Cardholder name, billing address, last four digits of card, transaction ID - via secure third-party payment processors (no full card details stored on our servers)

We do not intentionally collect sensitive information (e.g., health or biometric data) unless you voluntarily provide it and it is necessary for the Services.

2. How We Use Your Information

We process personal data only where we have a lawful basis (APPs, GDPR Art. 6). Typical purposes include:

- Service Delivery & Performance – to provide, maintain, and improve our AI outreach, database reactivation, voice-bot, and reporting features.

- Customer Support – to respond to enquiries, troubleshoot, and monitor quality or training of our staff/AI models.

- Marketing & Lead Nurture – to send relevant emails, SMS, or ads (you can opt out at any time).

- Analytics & Product Development – to measure campaign effectiveness, forecast conversions, and build new automations.

- Legal / Compliance – to enforce our Terms, prevent fraud, and comply with regulatory obligations.

3. Cookies & Similar Technologies

We use first- and third-party cookies, pixels, and local-storage objects to:

- remember your preferences

- analyse traffic patterns;

- retarget ads on platforms such as Google Ads, LinkedIn, and Meta.

You can refuse or delete cookies in your browser settings, but some site functions may break.

4. Disclosure of Your Information

We never sell your data. We may share it only:

- Service Providers (e.g., AWS, OpenAI, Twilio, Stripe, Zapier) - Cloud hosting, AI processing, communications, payment, analytics

- Professional Advisers - Legal, accounting, insurance, or compliance services

- Business Transfers - Merger, acquisition, re-organisation, or asset sale (we will notify you)

- Authorities - Where required by law, subpoena, or to protect rights, property, or safety

All providers are bound by confidentiality and data-processing agreements aligned with APPs and, where relevant, GDPR Art. 28.

5. International Data Transfers

Our servers and many of our vendors are located in Australia, the United States, and other jurisdictions. If we transfer personal data overseas, we:

- use approved contractual clauses (e.g., SCCs) or

- rely on an adequacy decision or equivalent safeguards.

6. Data Security

We implement industry-standard technical and organisational measures, including:

- TLS encryption in transit & AES-256 at rest

- Role-based access controls & MFA

- Regular penetration testing & AI model red-team reviews

- Data-loss prevention and logging/monitoring

No method of transmission or storage is 100 % secure, but we continuously improve our defences.

7. Data Retention

We keep personal data only as long as necessary for the purposes above:

- CRM & Lead Data - 24 months after last interaction or as required by law

- Communications Logs - 12 months (unless needed for a live dispute)

- Billing Records - 7 years (tax & accounting)

We then anonymise or securely delete the information.

8. Your Rights & Choices

Under the APPs (and GDPR/UK GDPR where applicable) you may:

- Access a copy of the personal data we hold;

- Correct inaccurate or incomplete data;

- Delete or anonymise data (subject to legal retention);

- Object / Restrict certain processing;

- Port data to another service;

- Opt-Out of marketing communications.

Send requests to the contact details below; we respond within 30 days.

9. Children’s Privacy

Our Services are not directed to individuals under 18. We do not knowingly collect data from minors. If we discover it, we will delete it promptly.

10. Third-Party Links

Our site may link to external sites we don’t control. Check their privacy statements—they may differ from ours.

11. Changes to This Policy

We may update this Privacy Policy periodically. Any significant changes will be posted here and, when appropriate, notified via email or in-app.

12. Contact Us

Questions, complaints, or access requests?

Rekindl Pty Ltd
Attn: Privacy Officer

156 Araluen Drive

Hardys Bay NSW 2257

📧 [email protected]

📞 0483 983 213

If you are dissatisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) or your local data-protection authority.